Snowsport Shows

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Project - 2008 Individual Snowsport Shows
    
Project Description: Individual Partner booth presence at both short and long-haul ski & snowboard shows.

Rationale: Cost effective exposure for primary markets; targeted.

Target Markets: Regional skiers and snowboarders.

Objective: To distribute promotional material to the enthusiast skiers/boarders.  Discuss on a personal level, the new facilities, upgrades and events for the upcoming season.

Project Coordinator: Heidi Korven; Heidi@KootenayRockies.com

Gross Budget: $105,000

Eligible Partners: Ski Resorts; Heli/Cat Operators; Backcountry Ski Operators; Nordic Ski Operators; Consortiums/DMOs; Ski  Packagers (Accommodation Properties, Central Reservations, Property Management)

Maximum Cost-Sharing:  One booth (1 - 10x10 or 1 - 8x10) at these short-haul shows (Calgary*,  Edmonton, Portland, Seattle, Spokane & Vancouver) for all eligible Partners.  
*Calgary Snow Show - Available to Ski Packagers first (after cut-date, July 16th, open to all Snowsport Partners).

And, one booth (1 - 10x10 or 1 - 8x10) at these long-haul shows (Boston, Chicago, Denver, Minneapolis, San Jose & Toronto) for Ski Resorts, Snowcat and Heli Ski Operators only.
*Long-haul Shows - Available to Community DMO's (as well) if they are representing the Ski Resort for their community.

Specific Activities: See Show Details 

Project Guidelines: See Show Contract 

Individual Booth Example - 2007 Seattle SkiFever Show (Red Mountain Resort)